Good" Customer service

Hey:Guy

In business class this week we learn about customer service because this is a series of activities designed to enhance the level of customer satisfaction and feeling that a product or service has met the customer expectation. For example Lexus this automaker companies has been top rankings for guest satisfaction by J.D. Power and Associates. Lexus promises extraordinary customer satisfaction, the automaker needs outstanding personnel who share the company's values and the talent to deliver on them. Lexus has set extremely high standards for its dealer selection process and they were subjected to a demanding application process that required extensive customer satisfaction surveys and related data. The application process included several face-to-face interviews between the company and each prospective dealer. In the end, only 80 existing Toyota dealers were chosen from a field of 1,500 applicants. The company then turned to top dealers of competing luxury brands. It promises that Lexus will produce the finest cars ever built. In turn, Lexus dealers must promise to constitute the industry's best dealer network, Lexus dealers go to remarkable lengths to please their customers. Lexus execs tell the story of one South Atlanta dealership, which serves a vast portion of Georgia, whose service and parts personnel fly their own planes to reach distant customers whose cars need maintenance. “This is beyond service!” exclaimed one customer after watching the Lexus team fix her car in her own driveway. In a survey of dealer attitudes published by the National Automobile Dealers Association in mid-2006, Lexus dealers were by far the most satisfied of any dealership group.