Hey”
Guy
In business class this week we learn
about crowdfunding is one kind of the collection of finance to create and sell
a new product or for a start up company. Crowndfunding involve a variety of
participants which bring together the project initiator. How successful was
it?, a video engages backers much more directly
than text and images alone. We know from Kickerstarter.com directly that
projects including a video get successfully funded 50% of the time, while those
without are only 30% likely to fund their project. That means that just by
including a video, not even the best video ever, you increase your chances of
getting funded by over 65%. Not only that, but data from Kickstarter.com also
show that project with a video raise more money, too. As a reward, this is
pretty obvious to most people already, but if you're kickstarting a product,
having the product included in one of the reward levels is crucial. It's one of
the main reasons for most backers, giving their money to most projects. Many people get
paranoid when looking at other campaign videos. Often they're afraid because
they see the founder of the other project has qualifications or experience they
don't. The thing to remember is that the things that make you ideal for your
project are usually different to someone else's. So, if you're looking to go
out and get great results funding your next Kickstarter project, there are a handful
of principles that help the project shoot to stardom on Kickstarter.com.
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